Details:

Client – Leicester Castle Classic

Sector: Events / Competition

This Brief was for a live competition brief to design the event branding for the Leicester Castle Classic cycle race and events. My design took inspiration from colours associated with the city and from abstract road patterns from the areas included in the race location. Along with taking the idea of streamlining into the design.

The final designs for this brief included two posters which work along side each other to form different sections of an abstract cycle racer. Branded start and finish line marker. racer numbers and medal design and a map of the route along with an event time table.